THE HARD TRUTH
Turnover costs more than you think. We uncover the real damage and show you how to stop it.
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NOVEMBER 13-15, AMSTERDAM
The Hard Truth About Turnover
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NOVEMBER 13-15, AMSTERDAM
The Hard Truth About Turnover
1
NOVEMBER 13-15, AMSTERDAM
The Hard Truth About Turnover
Turnover is a billion-dollar bleed.
U.S. businesses lose $1 trillion every year to voluntary turnover alone.
The average company loses $15,000 for every worker who quits.
Turnover is a billion-dollar bleed.
U.S. businesses lose $1 trillion every year to voluntary turnover alone.
The average company loses $15,000 for every worker who quits.
Turnover is a billion-dollar bleed.
U.S. businesses lose $1 trillion every year to voluntary turnover alone.
The average company loses $15,000 for every worker who quits.
High performers are the most expensive to lose
Losing a top employee can cost the business up to 2x their annual salary.
Worse: they take institutional knowledge and often pull others out the door with them
High performers are the most expensive to lose
Losing a top employee can cost the business up to 2x their annual salary.
Worse: they take institutional knowledge and often pull others out the door with them
High performers are the most expensive to lose
Losing a top employee can cost the business up to 2x their annual salary.
Worse: they take institutional knowledge and often pull others out the door with them
HR bears the hidden burden.
Recruiters and managers spend 30–50% of their time backfilling roles instead of growing the business.
HR teams burn out faster, creating a cycle of more turnover inside HR itself.
HR bears the hidden burden.
Recruiters and managers spend 30–50% of their time backfilling roles instead of growing the business.
HR teams burn out faster, creating a cycle of more turnover inside HR itself.
HR bears the hidden burden.
Recruiters and managers spend 30–50% of their time backfilling roles instead of growing the business.
HR teams burn out faster, creating a cycle of more turnover inside HR itself.
It’s not just money - it’s momentum.
When someone leaves, it takes 6–9 months of their salary to replace them.
A $60K employee costs $30K–$45K just to backfill.
That’s before factoring lost client relationships, delayed projects, or missed sales.
It’s not just money - it’s momentum.
When someone leaves, it takes 6–9 months of their salary to replace them.
A $60K employee costs $30K–$45K just to backfill.
That’s before factoring lost client relationships, delayed projects, or missed sales.
It’s not just money - it’s momentum.
When someone leaves, it takes 6–9 months of their salary to replace them.
A $60K employee costs $30K–$45K just to backfill.
That’s before factoring lost client relationships, delayed projects, or missed sales.
Turnover destroys culture.
Employees who see constant churn report up to 23% lower engagement.
Survivors lose trust, morale tanks, and productivity drops.
“One person leaving creates three people thinking about leaving.”
Turnover destroys culture.
Employees who see constant churn report up to 23% lower engagement.
Survivors lose trust, morale tanks, and productivity drops.
“One person leaving creates three people thinking about leaving.”
Turnover destroys culture.
Employees who see constant churn report up to 23% lower engagement.
Survivors lose trust, morale tanks, and productivity drops.
“One person leaving creates three people thinking about leaving.”
It’s not random - it’s preventable.
52% of employees say their manager could have done something to stop them from leaving.
The number one reason people quit? Culture and leadership - not pay.
It’s not random - it’s preventable.
52% of employees say their manager could have done something to stop them from leaving.
The number one reason people quit? Culture and leadership - not pay.
It’s not random - it’s preventable.
52% of employees say their manager could have done something to stop them from leaving.
The number one reason people quit? Culture and leadership - not pay.
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UX NATION TALKS
Meet our speakers
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UX NATION TALKS
Meet our speakers
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UX NATION TALKS
Meet our speakers
UX NATION 2025 is the leading European conference dedicated to the future of user experience, design thinking, and digital innovation. Taking place this November in the heart of Amsterdam, the event brings together over 4,000 UX professionals for three days of insight, creativity, and exchange.
Our lineup of talks features visionary keynotes, expert panels, and case studies from some of the brightest minds in UX and product design. Expect in-depth sessions that cover everything from AI-powered interfaces and ethical design, to accessibility, inclusive research, and the art of storytelling in product development.
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WHAT'S THE GOSSIP
Conference Highlights
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WHAT'S THE GOSSIP
Conference Highlights
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WHAT'S THE GOSSIP
Conference Highlights
UI and UX design talks that move the needle
Get inspired by a full day of keynotes and expert sessions that go beyond theory. Discover bold ideas, real-world case studies, and practical lessons
from leading voices in UX, product design, and digital strategy
All content is curated to elevate your thinking and expand your craft.
4.4K
Attendees
UI and UX design talks that move the needle
Get inspired by a full day of keynotes and expert sessions that go beyond theory. Discover bold ideas, real-world case studies, and practical lessons
from leading voices in UX, product design, and digital strategy
All content is curated to elevate your thinking and expand your craft.
4.4K
Attendees
UI and UX design talks that move the needle
Get inspired by a full day of keynotes and expert sessions that go beyond theory. Discover bold ideas, real-world case studies, and practical lessons
from leading voices in UX, product design, and digital strategy
All content is curated to elevate your thinking and expand your craft.
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WHAT HAPPENS WHEN
Conference Program
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WHAT HAPPENS WHEN
Conference Program
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WHAT HAPPENS WHEN
Conference Program
Day 1
Day 1
Day 1
09:00 am - 09:30 am
Registration
Main Hall E
09:00 am - 09:30 am
Registration
Main Hall E
09:00 am - 09:30 am
Registration
Main Hall E
09:30 am - 10:30 am
Inaugural conference
Auditorium B
Alec Shwartz
09:30 am - 10:30 am
Inaugural conference
Auditorium B
Alec Shwartz
09:30 am - 10:30 am
Inaugural conference
Auditorium B
Alec Shwartz
10:30 am - 11:15 am
The state of UX 2025
Auditorium B
Diego Navarro
10:30 am - 11:15 am
The state of UX 2025
Auditorium B
Diego Navarro
10:30 am - 11:15 am
The state of UX 2025
Auditorium B
Diego Navarro
11:15 am - 11:30 am
Quick break
Main Hall E
11:15 am - 11:30 am
Quick break
Main Hall E
11:15 am - 11:30 am
Quick break
Main Hall E
11:15 am - 12:00 pm
Exploring conception with AI
Auditorium B
James Osei
11:15 am - 12:00 pm
Exploring conception with AI
Auditorium B
James Osei
11:15 am - 12:00 pm
Exploring conception with AI
Auditorium B
James Osei
12:00 pm - 12:45 pm
Javascript / design compatibility
Auditorium B
Keera Stanley
12:00 pm - 12:45 pm
Design intelligence
Auditorium B
Keera Stanley
12:00 pm - 12:45 pm
Javascript / design compatibility
Auditorium B
Keera Stanley
01:00 pm - 02:00 pm
Community lunch
Main Hall C
01:00 pm - 02:00 pm
Community lunch
Main Hall C
01:00 pm - 02:00 pm
Community lunch
Main Hall C
02:00 pm - 02:45 pm
Newest UX patterns
Auditorium B
Marry Gallagher
02:00 pm - 02:45 pm
Newest UX patterns
Auditorium B
Marry Gallagher
02:00 pm - 02:45 pm
Newest UX patterns
Auditorium B
Marry Gallagher
02:45 pm - 03:30 pm
Can AI replace designers?
Auditorium B
Tomáš Havel
02:45 pm - 03:30 pm
Can AI replace designers?
Auditorium B
Tomáš Havel
02:45 pm - 03:30 pm
Can AI replace designers?
Auditorium B
Tomáš Havel
3:30 pm - 04:15 pm
Design systems and AI
Auditorium B
Farid El Khatib
3:30 pm - 04:15 pm
Design systems and AI
Auditorium B
Farid El Khatib
3:30 pm - 04:15 pm
Design systems and AI
Auditorium B
Farid El Khatib
Day 2
Day 2
Day 2
08:45 am - 09:30 am
Community breakfast
Main Hall D
08:45 am - 09:30 am
Community breakfast
Main Hall D
08:45 am - 09:30 am
Community breakfast
Main Hall D
09:30 am - 10:30 am
UX design and code generation
Conference Room B
Amira Bennett
09:30 am - 10:30 am
UX design and code generation
Conference Room B
Amira Bennett
09:30 am - 10:30 am
UX design and code generation
Conference Room B
Amira Bennett
10:30 am - 11:15 am
Defining intelligent personas
Conference Room C
Sophie Blanchette
10:30 am - 11:15 am
Defining intelligent personas
Conference Room C
Sophie Blanchette
10:30 am - 11:15 am
Defining intelligent personas
Conference Room C
Sophie Blanchette
11:15 am - 11:30am
Quick break
Main Hall D
11:15 am - 11:30am
Quick break
Main Hall D
11:15 am - 11:30am
Quick break
Main Hall D
11:15 am - 12:00 pm
Questioning flowchart data
Conference Room B
Leila Choudhury
11:15 am - 12:00 pm
Questioning flowchart data
Conference Room B
Leila Choudhury
11:15 am - 12:00 pm
Questioning flowchart data
Conference Room B
Leila Choudhury
12:00 pm - 12:45 pm
Introdicing the new Figma
Conference Room C
Mira Tanaka
12:00 pm - 12:45 pm
Introdicing the new Figma
Conference Room C
Mira Tanaka
12:00 pm - 12:45 pm
Introdicing the new Figma
Conference Room C
Mira Tanaka
01:00 pm - 02:00 pm
Community lunch
Main Hall E
01:00 pm - 02:00 pm
Community lunch
Main Hall E
01:00 pm - 02:00 pm
Community lunch
Main Hall E
02:00 pm - 02:45 pm
Is design even a thing?
Auditorium B
Adam Whattle
02:00 pm - 02:45 pm
Is design even a thing?
Auditorium B
Adam Whattle
02:00 pm - 02:45 pm
Is design even a thing?
Auditorium B
Adam Whattle
02:45 pm - 03:30 pm
UI and UX in the era of AI
Auditorium C
Andrew Johnson
02:45 pm - 03:30 pm
UI and UX in the era of AI
Auditorium C
Andrew Johnson
02:45 pm - 03:30 pm
UI and UX in the era of AI
Auditorium C
Andrew Johnson
3:30 pm - 04:15 pm
Introducing Flatster
Conference Room D
Anthony Marella
3:30 pm - 04:15 pm
Introducing Flatster
Conference Room D
Anthony Marella
3:30 pm - 04:15 pm
Introducing Flatster
Conference Room D
Anthony Marella
Day 3
Day 3
Day 3
08:45 am - 09:30 am
Community breakfast
Main Hall D
08:45 am - 09:30 am
Community breakfast
Main Hall D
08:45 am - 09:30 am
Community breakfast
Main Hall D
09:30 am - 10:30 am
Thoughts on vibe coding
Auditorium A
Diego Navarro
09:30 am - 10:30 am
Thoughts on vibe coding
Auditorium A
Diego Navarro
09:30 am - 10:30 am
Thoughts on vibe coding
Auditorium A
Diego Navarro
10:30 am - 11:15 am
The future of UX
Auditorium C
Alec Shwartz
10:30 am - 11:15 am
The future of UX
Auditorium C
Alec Shwartz
10:30 am - 11:15 am
The future of UX
Auditorium C
Alec Shwartz
11:15 am - 11:30am
Quick break
Main Hall D
11:15 am - 11:30am
Quick break
Main Hall D
11:15 am - 11:30am
Quick break
Main Hall D
11:15 am - 12:00 pm
Do we need design systems?
Conference Room A
Clara Vogel
11:15 am - 12:00 pm
Do we need design systems?
Conference Room A
Clara Vogel
11:15 am - 12:00 pm
Do we need design systems?
Conference Room A
Clara Vogel
12:00 pm - 12:45 pm
Code and design are getting closer
Auditorium C
James Osei
12:00 pm - 12:45 pm
The UX Pinnacle
Auditorium C
James Osei
12:00 pm - 12:45 pm
Code and design are getting closer
Auditorium C
James Osei
01:00 pm - 02:00 pm
Community lunch
Main Hall E
01:00 pm - 02:00 pm
Community lunch
Main Hall E
01:00 pm - 02:00 pm
Community lunch
Main Hall E
02:00 pm - 02:45 pm
Summit recommendations
Auditorium B
Andrew Bolton
02:00 pm - 02:45 pm
Summit recommendations
Auditorium B
Andrew Bolton
02:00 pm - 02:45 pm
Summit recommendations
Auditorium B
Andrew Bolton
02:45 pm - 03:30 pm
Community connect
Auditorium C
Fabiano Grieto
02:45 pm - 03:30 pm
Community connect
Auditorium C
Fabiano Grieto
02:45 pm - 03:30 pm
Community connect
Auditorium C
Fabiano Grieto
3:30 pm - 04:15 pm
Conference Closure
Auditorium B
Alec Shwartz
3:30 pm - 04:15 pm
Conference Closure
Auditorium B
Alec Shwartz
3:30 pm - 04:15 pm
Conference Closure
Auditorium B
Alec Shwartz
Careful, seats are running out fast
Careful, seats are running out fast
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RECAP 2024
2024 Highlights
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RECAP 2024
2024 Highlights
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RECAP 2024
2024 Highlights
AI transforming UX design
One of the most compelling themes at UX Nation 2024 was the major influence of generative AI across the UX landscape. Speakers from top-tier companies, including Amazon, Google, Canva, and Figma, demonstrated how GenAI tools are increasingly used to automate tedious tasks.
AI transforming UX design
One of the most compelling themes at UX Nation 2024 was the major influence of generative AI across the UX landscape. Speakers from top-tier companies, including Amazon, Google, Canva, and Figma, demonstrated how GenAI tools are increasingly used to automate tedious tasks.
AI transforming UX design
One of the most compelling themes at UX Nation 2024 was the major influence of generative AI across the UX landscape. Speakers from top-tier companies, including Amazon, Google, Canva, and Figma, demonstrated how GenAI tools are increasingly used to automate tedious tasks.
Reviving human-centric methods
Amid the high-tech buzz, UX Nation also emphasized timeless, human-centered strategies. A notable talk from a UX lead at Google spotlighted the “coaching mindset” in design leadership — focusing on mentorship, psychological safety, and cultivating growth in teams.
Reviving human-centric methods
Amid the high-tech buzz, UX Nation also emphasized timeless, human-centered strategies. A notable talk from a UX lead at Google spotlighted the “coaching mindset” in design leadership — focusing on mentorship, psychological safety, and cultivating growth in teams.
Reviving human-centric methods
Amid the high-tech buzz, UX Nation also emphasized timeless, human-centered strategies. A notable talk from a UX lead at Google spotlighted the “coaching mindset” in design leadership — focusing on mentorship, psychological safety, and cultivating growth in teams.
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CHECK THE MEDIA
Press Releases
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CHECK THE MEDIA
Press Releases
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CHECK THE MEDIA
Press Releases
A New Flagship Conference for the Future of Design
Amsterdam, Netherlands - TNW (The Next Web), a global leader in tech media and innovation events, proudly announces the launch of UX Nation 2025, a new international conference dedicated to user experience, product design, and the future of digital interaction.
Taking place November 13-15 at the iconic Beurs van Berlage in Amsterdam, UX Nation will bring together designers, product leaders, researchers, and creative technologists from across the world.
Released on July 7th, 2025
Read full article
A New Global Event for Product Innovators
TechCrunch is thrilled to announce UX Nation 2025, a brand-new conference dedicated to the craft, strategy, and future of user experience.
Set to take place on November 13-15, 2025 in Amsterdam, this two-day experience will bring together the brightest minds in design, research, and product development to explore what’s next in digital interaction.
Released on June 14th, 2025
Read full article
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UX NATION BLOG
Latest News
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UX NATION BLOG
Latest News
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UX NATION BLOG
Latest News
The Greatest UX Summit
Connect with an outstanding community, attend incredible talks. Let's build the future of UX together.
Careful, seats are running out fast
The Greatest UX Summit
Connect with an outstanding community, attend incredible talks. Let's build the future of UX together.
Careful, seats are running out fast
The Greatest UX Summit
Connect with an outstanding community, attend incredible talks. Let's build the future of UX together.
Careful, seats are running out fast